Artist turns love of photography into thriving printing business

Artist turns love of photography into thriving printing business

Rob Penner knows something about fine art printing. For the past 35 years, Penner has been involved in all facets of photography, printing, and fine art, from production to post-production. He started his career as a fashion photographer in New York in the heady days of the ‘70s; photographing the likes of Diana Ross and Bianca Jagger and frequenting Andy Warhol’s Factory and Studio 54. He attended Pratt Institute and started working in advertising doing graphic production where he learned all aspects of printing from traditional press to digital printing. He opened Beacon Fine Art Printing, specializing in digital archival printing, custom art reproduction, edition printing for artists, collectors and galleries while still doing his own personal photography.

“It’s helpful having experience on both sides of the coin, seeing things as a visual artist, then being able to turn them into a graphic production platform — taking someone’s idea and turning it into a tangible piece of art,” Penner explains.

He likes KODAK PROFESSIONAL Inkjet Photo Paper, Lustre, for his customers who frame their own work as it produces vibrant colors ensuring that colors captured in-camera or on a smart phone reproduce more accurately. KODAK PROFESSIONAL Inkjet Photo Paper, Lustre,has been updated to take advantage of the wider color gamut and improved ink technology of the latest generation of wide format printers from Canon, Epson and HP. KODAK PROFESSIONAL Inkjet Photo Paper, Lustre,has been independently tested for its archival properties of lightfastness and permanence.

Offer your customers KODAK PROFESSIONAL Photo Paper, the photo paper used by professionals.

WATCH THE VIDEO HERE.

Connect with Rob Penner: facebook.com/beaconfineartprinting.

To learn more, call us at 888-893-4668, or email us at info@KodakWFMedia.com

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