Blog posts of '2019' 'July'

Sunday, July 21, 2019
Prints: The Fastest-growing Segment of the Art Market

Prints and fine art reproductions have long been the ‘red-headed step-child’ of the Art World—not fully recognized. Limited editions are signed by the artist, but they are still facsimiles of the “real thing”—a way for fledgling art-buyers to boast, “I have a Peter Max on my wall” but not viewed by dealers as true art.

In the past few years, this notion has been changing and prints and multiples are gaining momentum. The prestigious Heritage Auction House increased the number of print auctions they perform from four times a year to once a month! Sales did so well, they decided to hold live and online auctions once a week for prints and multiples, and they still feel they are capturing only a fraction of the market.

The value of a print is determined by two things: the reputation of the artist and the quality of the print. Kodak Wide-format Media carries a line of fine art and photo papers that are of the utmost quality and are independently tested for archival and print quality by the ArtSure Trade Guild. The Fine Art Trade Guild has been the world’s leading independent print registration authority ensuring the highest standards for fine art prints giving art collectors and artists confidence and validity in limited edition prints including the use of approved materials such as Kodak Wide-format Media.

Kodak is proud to offer the following ArtSure-certified fine art and photo paper:

Look into this growing market and offer the quality assurance of Kodak Wide-format Media. Buy online and get free shipping: KodakWFMedia.com.

Monday, July 15, 2019
To the moon and back with Kodak - 50 years of out of this world images and prints

This week, we celebrate the 50th anniversary of the Apollo 11 mission to the moon on July 20, 1969. Kodak played a key role in this monumental achievement through photographic and scientific capabilities. 

Did you know?

  • The intended landing spot for Apollo 11 was not random–Kodak technology helped map the surface of the moon to find the ideal location.
    •  Kodak film and cameras helped bring the never-before-seen images of the moon’s surface back to earth from 238,000 miles away.

    Explore Kodak’s role in the Mission at www.kodak.com/go/moon and watch the video HERE.

    Kodak Wide-format Media continues this legacy of innovation - turning ideas into unique, state-of-the-art products for the large-format print industry.

    Buy online and get free shipping: KodakWFMedia.com!

    Thursday, July 11, 2019
    Kodak’s 'Print for Good' campaign—a Brand that Matters

    Kodak is transforming the lives of millions of children with their Print for Good program by creating a volunteer printer network that produces thousands of children’s books and school supplies to benefit some of the world’s most disadvantaged populations. Kodak is calling on printer partners to support their 2019 project to print books for schools in low-income areas of Indonesia where children’s books are not readily available and only 46% of primary schools have a library. If you or your customers are interested in participating, email Kodak at Community-Affairs@kodak.com.

    The Print for Good campaign demonstrates the power of print and that the printing industry can be a leader in socially-focused business. More and more consumers want to work with companies that have a vision that goes beyond products and profits and that shares universal values—building trust and connection. In our digitally connected world, it is less about marketing and more about mattering—as consumers are looking to build connections and experiences that are meaningful to them.

    As a reseller, you can be proud to offer Kodak Wide-format Printing Materials which—as well as being a brand committed to social responsibility—offers high-quality, superior products.

    Visit KodakWFMedia.com for a variety of great Kodak photo, canvas, and banner products and share the Kodak Print for Good efforts with your customers.

    Watch the video here.